Omnibus Lecture Series: Material Culture, Political Entrepreneurs and Marketing in U.S. Campaigns
Candidates win or lose, and eventually go away, however, swag lasts forever. Professor Howard Davies, Director of the Eccles Centre for American Studies, British Library discusses the role of memorabilia in political campaigns.
Courtesy of Professor Philip Davies, Director, Eccles Centre for American Studies, British Library
Video by Jane Rawson, Librarian, Vere Harmsworth Library, University of Oxford
With materials from the Philip & Rosamund Davies US Elections Campaigns Archive, held at the Vere Harmsworth Library (Bodleian Libraries), Rothermere American Institute, University of Oxford