The Power of Email Marketing + Social Media (Registration Required)

Martin Luther King Jr. Memorial Library - Central Library

The Power of Email Marketing + Social Media (Registration Required)

Saturday, Jan. 18, 2014, 2:30 p.m.

The “Power of Email Marketing + Social” is sponsored in partnership with Constant Contact, Inc. and will show you how to build the relationships that are the key to your business success with easy, inexpensive and highly effective email marketing - leveraging social media marketing! (2.5 hours)

Register Now

Registration is limited to 36 participants and workstations will be assigned to registered participants first. Walk-in participants are welcome and all participants can feel free to bring their tablets or laptops.

Presenter: R. Foster (see brief description of credentials below)
Computer Lab, Room 311

In this seminar, we will provide tips to increase your email deliverability and open rates, write good headlines and content, and perhaps most importantly, strategies for getting -- and keeping -- high quality prospects, customers and members.
Topics include:
  • Becoming a trusted email sender in the eyes of your prospects, customers, and members;
  • Building your list! How to find and keep email list subscribers, offline, online and especially via social media;
  • Getting your sent emails opened and read;
  • Turning your readers into more frequent buyers/visitors/donors;
  • Targeting your communications -- how to get the right message to the right people at the right time;
  • Using email communications to improve customer/member loyalty; and
  • Enhancing your email marketing with social media marketing - even if you don't have a social media presence!
Presenter: This workshop is presented by Romona Foster. Romona is a highly endorsed social media trainer teaching professionals how to leverage and brand their businesses through the use of social media.  She is an engaging speaker who is passionate about all things related to social media marketing. Romona trains both groups and individuals on how to use LinkedIn, how to market on Facebook, all about Twitter, Google+, Pinterest, Constant Contact, and Microsoft Office. She is a Constant Contact Authorized Local Expert, certified Social Media Marketing Presenter, Email Marketing Trainer, and an accredited Constant Contact Solution Provider. She has also been awarded the Constant Contact 2012 ALL STAR Award.